Desain Dakwah Tongkrongan Hijrah Pekanbaru

Abstract

Da’wah is the process of conveying religious values to all segments of society, those who do not yet adhere to a religion, non-Muslims, and Muslims themselves, within a framework of mutual reminder in truth and patience through sound and correct religious education. In Pekanbaru City, where the Muslim population is heterogeneous and comes from diverse regions and ethnic backgrounds, the need for da’wah communities that work in synergy with the local government has become increasingly urgent in order to continuously guide and serve the ummah. One of the da’wah communities that has attracted the attention of the Pekanbaru Municipal Government among young people is the Tongkrongan Hijrah da’wah community operating under the Jaringan Pemuda Remaja Masjid Indonesia (JPRMI), which adopts an approach based on ngopi (coffee gatherings) or nongkrong (hanging out) to discuss positive issues related to the spiritual and social future of young people. This article aims to describe the da’wah design of this community, characterized by a relaxed, dialogical, humorous, interactive, and solution-oriented style—and to examine how the formats and themes of their study sessions, such as “Pesawat Kertas,” “Aku dari Masa Depan,” “Boleh Kamu Keliling Dunia,” “On The Way Ramadhan,” and “Nungguin Bedug,” are philosophically, argumentatively, and communicatively packaged by preachers such as Ustadz Nurhadi and other young da’i to address the spiritual needs of youth who are in the process of or have embarked on hijrah. The conceptual findings indicate that a tongkrongan-based da’wah design is capable of producing patterns of religious communication that are closely aligned with popular culture yet remain religiously grounded and syar’i, thereby making it relevant in supporting the self-transformation of young Muslim men and women toward a better life in this world and the hereafter.